Privacy Policy

Effective Date: May 27, 2024

Introduction

Health One Alliance LLC, on behalf of itself, its subsidiaries and affiliates, including d/b/a Live4It, a Georgia limited liability corporation, (collectively “Live4It”, “us”, “our” or “we”) respects your privacy and is committed to protecting it through our compliance with this policy (“Privacy Policy”).

This Privacy Policy describes the personal information we collect or may collect about you in connection with your access and use of our mobile device application called “Live4It” (the “App”), and how we use and share that information.

There may be one or more websites, applications, portals, or products that relate to or can be used with the App (collectively, “Other Applications”). The use of personal information collected by us or others in connection with the Other Applications is described in the privacy policies of the Other Applications and are not described in or limited by this Privacy Policy, unless expressly disclosed otherwise in the Other Applications. This Privacy Policy also does not apply to interactions with us that are not through the App, including, without limitation, through e-mail, text and other electronic messages. Finally, this Privacy Policy does not apply to information collected by (i) us offline or through any other means, or (ii) any third party, including through any application or content (including advertising) that may link to or be accessible from the App.

This Privacy Policy refers to personal information, which is information that can be associated with a specific person and used to identify that person. Personal information does not include information that has been anonymized so that it does not identify a specific user, which may be used for any legal purpose.

This Privacy Policy covers the following topics:

  1. Updates to the Privacy Policy
  2. Sources of Information About You
  3. Our Use of Information
  4. Sharing of Information
  5. Updating Information
  6. Our Opt-in / Opt-out Policy
  7. Links to Other Web Sites; Third Party Applications
  8. International Transfer
  9. Children’s Privacy
  10. Security
  11. “Do Not Track” Disclosures
  12. Contact Information
  13. Effective Date

PLEASE REVIEW THIS PRIVACY POLICY AND ANY APPLICABLE TERMS AND CONDITIONS CAREFULLY. BY SUBMITTING YOUR INFORMATION TO US AND BY USING THE APP, WE WILL ASSUME THAT YOU HAVE READ AND UNDERSTOOD THIS PRIVACY POLICY. AS DESCRIBED IN THE END USER LICENSE AGREEMENT FOR THE APP (“EULA”), YOUR USE OF THE APP IS SUBJECT TO THIS PRIVACY POLICY. If you do not consent to our use of your information as described in this Privacy Policy, you should not access or use the App.

  1. Updates to the Privacy Policy

We may update, amend, revise or otherwise change this Privacy Policy from time to time. If we make changes, we will notify you by posting the updated policy and revising the “Effective Date” above. Your continued use of the App constitutes your acceptance of the then-effective Privacy Policy. We encourage you to periodically review our Privacy Policy to be sure you are familiar with the most current version.

  1. Sources of Information About You

We obtain information about you from a variety of sources, including you, your interactions with Live4It, customers and other entities with which Live4It has a business relationship, and third parties. These customers and other entities may include, without limitation, your employer and those entities that provide or administer your or your employer’s health plans or wellness or health programs, including Live4It’s affiliate organizations: (“Affiliates”) for use with the benefit plan programs, the clinically integrated network activities of other Affiliates, participation in wellness activities and as applicable to Your participation in any programs related directly or indirectly to Live4It and its Affiliates.

Such information may include your name, postal address, e-mail address, and telephone number, among other personally identifiable information.

Information you provide to us: If you use certain features of the App, you may be required to provide us certain information.

  • Information related to your selection of activities, events, and competitions described on the App or other services available on the App (collectively, “App Activities”).
  • Information related to your performance and participation in App Activities.
  • Information that you provide by filling in forms on the App. This includes information provided at the time of registering the App with us, posting material or requesting further participation in App Activities.
  • Information related to your sponsor or employer that sponsors your health benefit plan
  • We may also ask you for information when you report a problem with the App.
  • Records and copies of your correspondence (including e-mail addresses), if you contact us.
  • Your responses to surveys that we might ask you to complete for research purposes.
  • Details of transactions you carry out through the App and of the fulfillment of your orders.
  • Your search queries on our App.

Information we collect from your use of the App and other interactions you have with Live4It:

We may collect your usage information about how you use the App, including your access times, location, browser types and language, performance metrics and Internet Protocol addresses. We may collect device-specific information when you access the App, including your hardware model, operating system and version, unique device identifiers, mobile network information, and information about the device’s interaction with the App.

The information we collect automatically is statistical data and may or may not include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve and to deliver better and more personalized App Activities, including by enabling us to:

  • Estimate our audience size and usage patterns and analyze trends.
  • Store information about your preferences, allowing us to customize our App Activities according to your individual interests.
  • Speed up your searches.
  • Recognize you when you return to the App.
  • Administer the App Activities.

We may also use the information we collect automatically for research or reporting results to your sponsor or employer sponsor of your health benefit plan. We may also use the information we collect to provide education and information on other App activities.

The technologies we use for this automatic data collection may include:

  • Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your mobile device for use with your mobile device’s internet You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our App Activities. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to the App.
  • Flash Cookies. Certain features of the App Activities may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on the App. Flash cookies are not managed by the same browser settings as are used for browser cookies.

Information We Collect from Other Sources. We may also collect information about you from third parties, including, but not limited to, your wireless access provider, the manufacturer of your mobile device, third-party verification services, credit bureaus, mailing list providers, other wellness or fitness devices that track your performance metrics and publicly available sources. This information may include your Social Security Number.

Additional Terms. Each App Activity offered through the App may describe additional types of information collected and uses of such information, along with additional terms and conditions with respect to privacy. In the event of any conflict with such other terms and conditions and this Privacy Policy, the other terms and conditions shall prevail.

  1. Our Use of Information

We use information about you to provide, maintain, personalize and improve our App and App Activities to develop new App Activities, and to deliver the information and support your requests, including receipts, technical notices, security alerts, and support and administrative messages.

We may use information we collect to send you emails and text messages of news and information about our App or App Activities and to communicate with you about products, services, contests, promotions, incentives, and rewards offered by us and select partners. You may opt out of receiving promotional emails or text messages from Health One by following the instructions in those emails or text messages. If you opt out, we may still send you non-promotional communications, such as messages about your account or our ongoing business relations.

We may also use information about you (i) to track and analyze trends and usage in connection with your participation in App Activities and use of the App; (ii) to process and deliver contest and promotion entries and rewards; (iii) to protect our rights or property; (iv) to compare information for accuracy; (v) to verify your identity; (vi) to investigate and prevent fraud or other illegal activities; and (vii) for any other purpose disclosed to you in connection with the App.

Additionally, we use information that we collect about you or that you provide to us, including any personal information:

  • To provide you with information, products or services that you request from us.
  • To fulfill any other purpose for which you provide it.
  • To provide you with notices about the App, App Activities, and your account/subscription, including expiration and renewal notices.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To notify you about changes to our App or App Activities or any products or services we offer or provide though them.
  • For business development, research, marketing and promotional purposes, press inquiries or aggregate statistical analysis and site customization.
  • In any other way we may describe when you provide the information.
  • To determine if you are eligible for benefits under your summary health benefit plan based upon the performance metrics collected through the App, to include reporting the performance metric results to the sponsor or employer sponsor of your health plan as identified in the App.
  • For any other purpose with your consent.

We may use the information we have collected from you to enable us to display advertisements to our advertisers’ target audiences.

We may use third-party service providers to process and store personal information in the United States and other countries.

  1. Sharing of Information

We may share personal information about you as follows:

  • To our subsidiaries and affiliates.
  • To your employer and to providers and administrators of your benefit plan programs (including health and wellness plans) and the clinically integrated network activities of your employer and providers and administrators of your benefit plan programs, as applicable to Your participation in any App Activities.
  • To contractors, service providers and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.
  • To comply with any court order, law or legal process, including to respond to any government or regulatory request.
  • To perform our services or to comply with our other agreements, including for billing and collection purposes.
  • If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Health One, our customers or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
  • To a buyer or other successor in the event of a merger, stock sale, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of Health One’s assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by Health One about our users is among the assets transferred.
  • To fulfill the purpose for which you provide it.
  • With third parties that run advertising campaigns, contests, special offers, or other events or activities in connection with the services we provide, whether or not those services are implemented through the App.
  • For any lawful purpose.
  • With your consent or direction.

We may also share non-personally identifiable information (aggregated or otherwise) with third parties for any reason.

  1. Updating Information

To the extent the App requires or allows you to enter personal information about You, You may update or correct information about yourself by using the functionality of the App or by emailing us at Help@Live4It.com. If you remove your App from your mobile device, then your account may become deactivated. If you wish to have your account deleted, you may contact us at Help@Live4It.com. We will respond to your request within a lawful timeframe under the circumstances of your request. We may request you provide us with information necessary to confirm your identity before responding to your request. Certain information is necessary for us to provide the services; therefore, if you delete such necessary information, you will not be able to use the services or receive the related services. Please note that even though you may deactivate your account or request the deletion of your information, we may retain an archived copy of your records as required by law or for legitimate business purposes.

  1. Our Opt-in / Opt-out Policy

By providing your contact information in the App, you agree that we may contact you to provide you with any App or service-related notices, or to provide you with information about Health One products, services, events, invitations, or related educational information.

For purposes of this Privacy Policy, “opt-in” is generally defined as any affirmative action by you to submit or receive information, as the case may be. We currently provide the following “Opt-Out Opportunities”: (i) At any time, you can follow a link provided in offers, newsletters or other email messages (except for e-commerce confirmation or service notice emails) received from Health One to unsubscribe from the applicable; or (ii) At any time, you can contact us through Help@Live4It.com or the address or telephone number provided below to unsubscribe from the applicable service and opt-out of our right per your consent under the terms of this Privacy Policy to share your personal information. Notwithstanding anything else in this Privacy Policy, please note that we always reserve the right to contact you in the event of a change in our terms and conditions, including this Privacy Policy, or to provide you with any App Activity-related notices.

California Users. In addition to the ability to utilize the Opt-Out Opportunities described above, California Users may have the right to request certain disclosure information annually from Health One. Such disclosure requests should be directed to: hipaa@alliantplans.com. For more information, please reference the Cal. Civ. Code § 1798.83, available at http://oag.ca.gov/privacy/privacy-laws. In addition, if you are a California resident, in accordance with Cal. Civ. Code §1789.3, you may report complaints to the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs by contacting them in writing at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by telephone at (800) 952-5210.

  1. Links to Other Web Sites; Third Party Applications

Live4It is not responsible for any practices employed by websites linked to or from our App, nor their information or content. Please remember that when you use a link to go from the App to a website, this Privacy Policy is no longer in effect. Your browsing and interaction on any website is subject to that website’s own rules and policies. Please read over those rules and policies before proceeding. Additionally, some content or applications, including advertisements, on or through the App are served by third parties, including advertisers, ad networks and servers, content providers and application providers. These third parties may use cookies, alone or in conjunction with web beacons or other tracking technologies, to collect information about you when you use the App. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different mobile device applications, websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.

We also operate and maintain social media networking pages on websites such as Facebook, Twitter, and LinkedIn. We may, from time to time, import comments and posts from these third-party websites to the App. If you post to any of our social networking pages on third-party websites, you are providing information to the public and do so at your own risk. Further, we may use these postings on the App without notice or compensation to you. Please visit the privacy policies of any third-party websites before posting to our pages there.

  1. International Transfer

By accessing and using the App, you acknowledge and agree that Live4It controls and operates all parts of the App and App Activities from its offices in the United States of America and that the App is intended for use by users located in the United States of America. Unless expressly stated to the contrary, Live4It makes no representation that the App or App Activities are appropriate or will be available for use in other locations.

If you access the App from outside the United States, you acknowledge and agree that your information may be transferred to and maintained on computers and servers located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. Your consent to the EULA and this Privacy Policy followed by your submission of such information represents your agreement to the transfer of such information to the United States and the collection, use, and disclosure of your information in accordance with United States law and our Privacy Policy.

  1. Children’s Privacy

The Children’s Online Privacy Protection Act was created to protect children under the age of 13 from unsuspecting acts or practices in conjunction with collecting, using, and disclosing any information about them. Our App are not intended for anyone under the age of 18. Any access to or use of the App by anyone under the age of 18 is unauthorized, unlicensed, and in violation of the EULA. If you are under 18, do not use or provide any information on or through the App. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you are a parent or guardian or otherwise believe we might have any information from or about a child under 13, please contact us so that we can delete the child’s information. We will never knowingly accept, collect, maintain or use any information from the App from a child under the age of 13. If a child whom we know to be under the age of 13 sends personal information to us online, we will only use that information to respond directly to that child or notify parents.

  1. Security

We safeguard the security of your personal information with industry-standard physical, electronic, and administrative procedures. The safety and security of your personal information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of the App, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to or through our App. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on or within the App. We will make any legally required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored “personal data” (as defined in applicable state statutes on security breach notification) to you via email or conspicuous posting through the App in the most expedient time possible and without unreasonable delay, as consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.

  1. “Do Not Track” Disclosures

Some state laws require us to indicate whether we honor “Do Not Track” settings in your browser concerning targeted advertising. We adhere to the standards set out in this Privacy Policy and do not monitor or follow any Do Not Track browser requests.

  1. Contact Information

Please contact us with any questions or concerns regarding our Privacy Policy at: Privacy@Live4It.com or P.O. Box 1062, Dalton, Georgia 30722 or (888) 533-6507 ext. 125

  1. Effective Date

This Privacy Policy was last updated on May 27, 2024.